How Much Does SEO Cost on Average?
Did you know that the first result of a Google search tends to get more than 31 percent of all clicks for a particular search? More than that, even if your website manages to get on the first Google results page, you will find you will be very successful compared to your website ending up on the second or third page of Google which few people ever bother to click on. In order to rank high on Google’s first page, you will have to use SEO or search engine optimization. Keep reading to find out how much does SEO cost on average!
But how much does SEO cost exactly? Without it, your website will fall into obscurity, but how much should you pay? You could try to craft a website optimized for search engines on your own, but the results will never be as high-quality as when you hire professional services.
You should also be careful not to overspend when it comes to SEO services either. Keep in mind that there is no fixed price and that the cost of SEO can vary depending on the company you hire as well as the services you need. To start, let’s explore some of the factors that can determine SEO prices.
The Goals Of Your SEO Campaign
When asking the question of how much is SEO, the answer will depend on what kind of SEO goals you want to reach. It will, of course, also depend on your SEO budget. Every business owner has a plan, whether it be clear or vague, for the future of his or her company.
For example, you might have a small business now but envision it as a huge company in the near future. But how do you expect to make this change happen? SEO will be able to help, but only if you have the funds for it.
The amount you spend on SEO will depend on whether you want your marketing campaign to be large or small. For example, if you only want some very basic SEO services to fine-tune your website, you might not need to spend very much. On the other hand, if you want an SEO company to completely overhaul your website with cutting-edge SEO techniques and strategies, you can expect to pay a lot of money.
The amount of money you will spend on SEO might also depend on the method by which you are paying an SEO company. For example, some SEO consultants prefer to be paid by the hour. This is unusual for those who work within an SEO agency.
SEO consultants who work by the hour are usually independent consultants. Or, they may be part of a small team. Whatever the case, you can expect to pay anywhere from $80 to $200 per hour. While this may sound like a lot of money to spend on SEO, remember that SEO consultants are highly skilled and will provide results that you would never be able to achieve on your own.
But what else can affect the price of SEO services?
Choose The Right SEO Agency For Your Budget
When it comes to SEO agencies, the variation in quality is endless. You might see SEO companies charging thousands of dollars for a single project and you may think that such services are ridiculously expensive. However, more often than not, you get what you pay for in the world of SEO.
Many people make the mistake of hiring cheap SEO agencies because they want to save a bit of money. This is almost always a bad idea. If you find an SEO agency that provides services that seem a little too unusually cheap, there is likely something wrong with the agency.
Many cheap agencies provide mediocre results which ultimately leads to you wasting money and time. Cheap SEO agencies might even be elaborate scams and try to take your money without providing any services in return. For that reason, you should never invest your money in the services of a cheap SEO agency even if you are on a tight budget.
If necessary, you may need to expand your budget a bit in order to ensure that you are hiring high-quality SEO consultants. If you have an SEO campaign that you would like to execute, a good SEO agency may charge you by the project instead of by the hour. If this is the case, you can expect to pay anywhere from $5,000 to $30,000 per project.
The higher the number, the more you will get out of your SEO campaign. An SEO campaign worth $30,000 is a large price tag that is usually only reserved for very large companies that have that kind of money to spend. The benefit of paying per project is that you will only need one project or so for your campaign to be complete.
The Price Of Ongoing SEO Work
But what if you want continuous SEO work on your company instead of a single project? In this case, you should expect to pay for SEO services per month. This is one of the most common payment models for SEO companies.
Per month, you may pay between $700 and $2,000 for SEO services. Ongoing SEO work is highly beneficial because your website will always be updated and active. The less you spend, the simpler the tasks your SEO consultants will provide, and the more you spend, the more complex tasks they will complete for your business.
How Much Does SEO Cost
If you were wondering, “How much does SEO cost?” you should now know all about it and how it works. Even though SEO services can be expensive, you get what you pay for. And, of course, when it comes to your business, you only want results of the highest quality.
To learn more about SEO services, contact us here.